What the service catalog is

Plan requirement

Subscription Suite Growth or higher, Guide Professional or higher
Access Admin

A service catalog turns your help centre into a place people request things, not only read about them.

What it is

A list of services somebody can request: a laptop, access to a system, a new starter set up, a piece of software. Each has its own form asking exactly what is needed.

Requesting one creates a ticket, routed to whoever handles it.

Who it is for

Internal service desks, above all. If your Zendesk serves colleagues rather than customers, this is the difference between a ticket saying "I need a laptop" and one that already knows which model, for whom, and by when.

What it changes

  • Requests arrive complete. The form asked what the team needs.
  • People can see what is available. Half the questions an internal desk gets are about what can be asked for.
  • Routing is automatic, because the service says who handles it.
  • It is countable. How many of each, how long each takes.

Start with three

The three things people ask for most. A catalog with forty services nobody browses is a list; one with three that are genuinely used teaches you how the fourth should work.

Where it does not fit

Customer-facing support. Customers have problems rather than requests from a menu, and a catalog asks them to categorise before they have described anything.

See also

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